Connect WhatsApp, Instagram, and Webchat to Waply

Waply supports four messaging channels — WhatsApp Business API, Instagram DM, Facebook Messenger, and Webchat. You can connect one or all of them, and each channel you add feeds conversations into the same shared team inbox. Follow the instructions for the channel you want to set up.

WhatsApp Business API
Instagram DM
Facebook Messenger
Webchat

WhatsApp Business API lets you send and receive messages at scale, run broadcast campaigns, build automated flows, and deploy an AI Agent — all on the WhatsApp number your customers already know.

WhatsApp Business API is not the same as the regular WhatsApp or WhatsApp Business app. It operates through Meta’s Business Platform and requires a verified WhatsApp Business Account (WABA). Some features, including broadcast messaging to customers who have not messaged you first, require Meta’s approval of your Message Templates before they can be sent.

Before you begin, make sure you have:

A Meta Business Manager account at business.facebook.com
A phone number that is not already registered on any WhatsApp account (personal or Business app)
Admin access to your Meta Business Manager

Open the WhatsApp channel settings

In Waply, go to Settings > Channels > WhatsApp and click Connect WhatsApp.

Enter your business phone number

Type the phone number you want to use for WhatsApp Business API. This must be a number that has never been registered on WhatsApp before, or one you have fully deleted from an existing WhatsApp account.

Verify the number

Choose SMS or Voice call to receive your verification code, then enter the 6-digit code in Waply. The number is now registered with Meta.

Connect to Meta Business Manager

Waply will prompt you to log in to Facebook and grant access to your Meta Business Manager. Select the Business Manager account that will own the WhatsApp Business Account, review the requested permissions, and click Continue.Once connected, your WhatsApp number appears as active in Settings > Channels.

If your number was previously used with the WhatsApp Business app, you must delete that account inside the app before registering it through the API. Meta does not allow the same number to be active on both the app and the API simultaneously.

The Webchat widget adds a live chat bubble to your website. Visitors can start conversations directly from your site, and those conversations appear in your Waply inbox alongside messages from every other channel.

Open the Webchat channel settings

In Waply, go to Settings > Channels > Webchat and click Add Webchat widget.

Customize the widget

Configure the widget to match your brand:

Widget name: The name displayed in the chat header (for example, your company name or “Support”).
Accent color: The hex color used for the chat button and header background.
Welcome message: The first message visitors see when they open the widget (for example, “Hi there! How can we help you today?”).

Click Save when you’re happy with the settings. You can update these at any time without changing the embed code.

Copy the embed code

Waply generates a small JavaScript snippet unique to your widget. Click Copy code to copy it to your clipboard.

embed.html

<script>
  window.waplyConfig = {
    widgetId: "YOUR_WIDGET_ID"
  };
</script>
<script
  src="https://cdn.waply.io/widget.js"
  async
  defer
></script>

Replace YOUR_WIDGET_ID with the ID shown in your Waply dashboard — it is included automatically when you copy the snippet from the settings page.

Add the snippet to your website

Paste the snippet into every page where you want the widget to appear. Place it just before the closing </body> tag, or inside the <head> section — both locations work.

page.html

<!DOCTYPE html>
<html lang="en">
  <head>
    <meta charset="UTF-8" />
    <title>My Website</title>
  </head>
  <body>
    <!-- your page content -->

    <script>
      window.waplyConfig = {
        widgetId: "YOUR_WIDGET_ID"
      };
    </script>
    <script
      src="https://cdn.waply.io/widget.js"
      async
      defer
    ></script>
  </body>
</html>

Once deployed, reload your website and you’ll see the chat bubble in the bottom-right corner. Send a test message to confirm it arrives in your Waply inbox.

If you use a CMS like WordPress, Shopify, or Webflow, paste the snippet into your theme’s global footer or use a “Custom code” section so it loads on every page without editing individual templates.

Managing connected channels

After connecting a channel you can view its status, rename it, or disconnect it from Settings > Channels. Disconnecting a channel removes it from your inbox but does not delete conversation history.

The number of channels you can connect depends on your plan. Starter supports up to three channels; Growth and Enterprise support unlimited channels. See Billing & Plans for a full comparison.

Get Started

Core Features

Team & Settings

Integrations

Connect WhatsApp, Instagram, and Webchat to Waply

Managing connected channels

​Managing connected channels

Managing connected channels